Mary Olson | CEO & PresidentTransition Networks LLC
53 yearsFemaleOtis Art Institute/UofMAhmedabad, New Jersey, USA09176561856mary [dot] olson [at] transitionet [dot] com
Mary Olson has been one of the Top Women to Watch on the Web since 1995 as published in Columbia Alumni Magazine.
There’s no shortage of remarkable ideas, what’s missing is the will to execute them.
Mary Olson pioneered interactive multimedia marketing for Ogilvy & Mather in the early 90’s and held senior positions in large ad agencies for a diversity of industries.
The charter brand that launched her company, Transition Networks, was the American iconic crystal design firm, Steuben. Since then, Transition Networks has consistently delivered intelligent design, business analysis, and marketing solutions to drive new online revenues and branding visibility for its clients.
Transition Networks has provided strategic online design, branding and marketing for brands such as Temple St. Clair, Montblanc, Steuben, PinnacleCare, Porsche Design of America, Aurora Gems, ‘21’ Club, ANICHINI, Departures.com/MediaKit, Swiss International Air Lines, Oxygen Media, Sotheby's International Real Estate, Sumitomo Chemical, Pfizer, Eli Lilly, Reputation-Communications, ALM Media, DIABETES FAMILIES, and many others.
After a decade of repositioning and developing online luxury brands, Mary's company, Transition Networks, became the consummate luxury brand strategist in the vertical. TN’s innovative online design defined the affluent Web user experience and continues to set the highest standards for luxury brands online.
Mary, an inspired collaborator, has been at the forefront of social commerce business design and rich media content. She has been transitioning her clients to mobile web marketing and distributed video content. She is famously interested in next generation digital business solutions. Her insights in building brands and online businesses have been invaluable for entrepreneurial start-ups and established companies.
In 2010, Mary wrote and project managed strategic online business, interactive design, and marketing and technology plans for a range of organizations. The representation of industries includes publishing, haute couture fashion, cosmetics/skin care, Type 2 diabetes (DIABETES FAMILIES), distributed photo sharing, Web TV, non-profit women professionals in the arts, health information services, and corporate and executive reputation management.
Transition Networks is a full-service strategic business design firm. TN defines, designs and markets premiere branded businesses and their reputations across many industries and all media formats.
Mary is has been a guest speaker at the NYU Stern School of Business MBA Program, Columbia Business School MBA Program, New York City Bar Association, The Luxury Marketing Council, and POWArts.Advertising, Media and EntertainmentSales and Marketing2YesNo